2024 Sellers Guide

Do you have a home to sell? You’ve come to the right place!

Now, more than ever, it’s important to have a trusted real estate advisor that is calm, knowledgeable and experienced. 

Our clients are our passion. We take a listen-first approach with our clients and always put your best interest first. Our team will meet with you, listen to your goals and customize a creative and comprehensive marketing plan to help you achieve your goals.

Every home has a story to tell. What’s yours?

The Morris Raney Real Estate team works with savvy sellers who expect exceptional service in the Atlanta area including Buckhead, Brookhaven, Chastain Park, Inman Park, Ansley Park, Morningside, Virginia Highland, Milton|Johns Creek|Alpharetta, Decatur, Dunwoody, Sandy Springs, East Cobb, Roswell, Smyrna, Vinings, & Intown communities around the Beltline!

Proven Track Record of Success

With a combined 35 years experience, the Morris Raney team has a proven track record of success with over a half a billion dollars in sales and over 900 homes sold. The Morris Raney Real Estate team is proud to be affiliated with Ansley Real Estate | Christie’s International, Atlanta’s leading luxury real estate firm.

Meet the Team!

International Marketing Plan

We are local. We are global. Our partnership with Leading Real Estate Companies of the World and Luxury Portfolio provides a powerful International presence for our clients, with members in 70 countries, with 550 firms and 150,000 sales associates producing 1.3 million global home sales. We have connections in all corners of the world!

With Christie’s International Real Estate, the world’s preeminent luxury real estate brand, our sellers gain access to a powerful global network that spans nearly 50 countries. That means more national and international exposure to the world’s foremost luxury agents and their affluent clientele, plus exclusive print and digital marketing opportunities.

Getting the most money for your home requires exposure to the highest number of qualified buyers. We provide a custom website to make it easy for buyers to find your home. The website will highlight your home and attract qualified buyers. It includes a rich, detailed description, magazine-quality professional photography and state-of-the-art aerial drone video with full-motion walkthrough video.

View a sample home website.

Our team also uses agent-to-agent networking strategies to promote your home to top agents. This personal networking is a great way to create excitement and demand for your home. As social media experts, we also promote your Atlanta home on Instagram, YouTube and over 700 other websites.

Our clients have to a lot to say about Working with Morris Raney Real Estate.

Enhancing Value

Homes must dazzle and captivate buyers the moment they walk in the door. Together we will walk through your home and discuss ways to enhance your home’s value. We will guide you on any cosmetic updates to produce the most return on your investment if needed. We partner with professional homes stagers who provide market-proven insight on increasing your home’s marketability as well as trusted contractors that can execute your vision.

Tips for preparing your Home for Sale

Intelligent Pricing

Pricing a home is arguably the most critical aspect of a successful sale. Our effective pricing strategy creates immediate excitement and desire from home buyers, while not leaving any of your hard earned equity on the table. We will conduct a through analysis of your home and recent sales in your neighborhood to meet these goals.

Another critical factor to keep in mind when pricing your home is timing. A property attracts the most attention, excitement and interest from buyers within the first 10-14 days on the market. Your home has the highest chance for a successful sale when it is new on the market and priced using intelligent pricing strategies. The closer a home is priced to fair market value when it is first listed, the more likely it will sell quickly and at the highest possible price. Working together, we will determine a price and marketing plan that exposes your home to the greatest percentage of qualified buyers.

Negotiation Experts

Honesty and integrity is the foundation of our business. You can trust Morris Raney Real Estate to follow through and work hard to get you the most money for your home. Our team has extensive experience with a proven track record of success. As your trusted advisor, we provide professional guidance and gather information on each offer to help you make a good decision.

Closing Coordinator

When selling your home, there are many moving parts, from deadlines and contingencies to communicating and coordinating with lenders, closing attorneys, inspectors and appraisers. We will meet with the appraiser and provide all the relevant information on the homes features, upgrades and recent sales so the appraisal reflects the full value of your home. We will keep you informed every step of the way to ensure a smooth closing.

Ready to get started? Let’s talk about what your home is worth!

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