2022 Sellers Guide

Do you have a home to sell?

You’ve come to the right place!

Now, more than ever, it’s important to have a trusted real estate advisor that is calm, knowledgeable and experienced to guide you through a real estate market that is, quite frankly, NUTS! 

Every home has a story to tell. What’s yours? 

Our team will meet with you, listen to your goals and customize a marketing plan for you and your home. 

The Morris Raney Real Estate team works with savvy sellers who expect exceptional service in the Atlanta area including BuckheadBrookhavenChastain Park, Inman Park, Ansley Park, Morningside, Virginia Highland, Milton|Johns Creek|Alpharetta, DecaturDunwoodySandy Springs, East Cobb, RoswellSmyrna, Vinings, & Intown communities around the Beltline!

Proven Track Record of Success

With a combined 30 years experience, the Morris Raney team has a proven track record of success with over $475 million in sales and over 900 homes sold. We are proud to be affiliated with Beacham & Company, REALTORS® , a locally-owned independent, full service residential real estate brokerage firm that specializes in Atlanta luxury real estate.

Meet the Team!

International Marketing Plan

We are local. We are global. Our partnership with Leading Real Estate Companies of the World provides a powerful International presence for our clients, with members in 70 countries, with 550 firms and 150,000 sales associates producing 1.3 million global home sales. We have connections in all corners of the world!

Getting the most money for your home requires exposure to the highest number of qualified buyers. We provide a custom website to make it easy for buyers to find your home. The website will highlight your home and attract qualified buyers. It includes a rich, detailed description, magazine-quality professional photography and state-of-the-art aerial drone video with full-motion walkthrough video or 3-D Matterport tour.

View a sample home website.

Our team also uses agent-to-agent networking strategies to promote your home to top agents. This personal networking is a great way to create excitement and demand for your home. As social media experts, we also promote your Atlanta home on Instagram, Facebook, YouTube and over 700 other websites. 

Our clients have to a lot to say about Working with Morris Raney Real Estate.

Intelligent Pricing

Pricing a home is arguably the most critical aspect of a successful sale. With the market moving at break-neck speed, it’s more important than ever! Our effective pricing strategy creates immediate excitement and desire from home buyers, while not leaving any of your hard earned equity on the table. We will conduct a through analysis of your home and recent sales in your neighborhood to meet these goals.

Another critical factor to keep in mind when pricing your home is timing. A property attracts the most attention, excitement and interest from real estate agents and buyers on the first day it is listed. Your home has the highest chance for a successful sale when it is new on the market and priced using intelligent pricing strategies. Working together, we will determine a price and marketing plan which exposes your home to the greatest percentage of qualified buyers.

Negotiation Experts

Honesty and integrity is the foundation of our business. You can trust that Morris Raney Real Estate will follow through and work hard to get you the most money for your home. Our team has extensive experience with multiple offer strategies. As your trusted advisor, we provide professional guidance and gather information on each offer to help you make a good decision.

It is our policy never to represent Buyer and Seller at the same time, so you always know we are looking out for your best interest!

Enhancing Home Value

Homes must dazzle and captivate buyers the moment they walk in the door. Together we will walk through your home and discuss ways to enhance your home’s value. We will guide you on any cosmetic updates to produce the most return on your investment if needed. We partner with professional homes stagers who provide market-proven insight on increasing your home’s marketability as well as trusted contractors that can execute your vision.

Tips for preparing your Home for Sale

Closing Coordinator

When selling your home, there are many moving parts, from deadlines and contingencies to communicating and coordinating with lenders, closing attorneys, inspectors and appraisers. We will meet with the appraiser and provide all the relevant information on the homes features, upgrades and recent sales so the appraisal reflects the full value of your home. We will keep you informed every step of the way to ensure a smooth closing.

Ready to get started? Let’s talk about what your home is worth!