…and you have to win at both!
How do you ensure that your home sells for the highest price in the least amount of time? You’ve got to win the buyer’s heart and their wallets!
Step 1: Size up your competition. Pretend you are a buyer and pick the ten most appealing homes in your area and price range. Do the homes have granite countertops and stainless steel appliances or perhaps outdoor living spaces, like a stone patio or outdoor fireplace?
Step 2: Evaluate your home to see how it stacks up. Let’s be honest, it’s hard to be objective about your own home. Bring in a second and third set of eyes! In order to stand out in a crowded market, your home be in tip-top shape. A professional stager is a huge asset and well worth the investment!
Step 3: Price it at market value from Day 1! This is where your Realtor is worth their weight in gold! It’s human nature, sellers to add in “negotiating room”. When you price your home to negotiate, that’s what you get, negotiations and low offers. Buyers can see true value. When they see a home that is priced at market value, they feel an urgency to buy and often times, multiple offers roll in! They know the home is not going to be there if they delay.
Bottom line: your home must be the best home the buyer sees that day and at the best price in order to WIN!
What’s your home worth? Contact us for a free market analysis and information on selling your home in Brookhaven, Buckhead, Dunwoody, Sandy Springs, East Cobb, Ansley Park, Morningside, Virginia Highland, Vinings, Decatur, Emory, Oak Grove, Smyrna and North Atlanta.